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Find out what’s on the minds of exhibitors and sponsors before your next conversation. Here’s some of what you’ll take away: How Other Marketing Channels Compare How Exhibitors Are Responding to Cost ...
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You have two minutes to make the sale. This time your prospect picked up the phone. Now, all that persistence boils down to two minutes. Is your elevator pitch honed to perfection? It’s getting harder ...
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Responsible organizers and exhibitors need to prepare for emergencies such as active shooters; bomb threats; medical issues, evacuations, and the unforeseen. At Siemens Healthineers, Director of Exhib ...
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Diversify your exhibitors’ expectations by asking them deeper questions on how they measure success. Nick Borelli, Marketing Director, Zenus will uncover measurable event results that validate exhibit ...
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AI is here to give you more, better data for your exhibitors and sponsors. This session will demonstrate how any size sales department can implement available sales tools. Nick Borelli reveals how AI- ...
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Predictive analytics is now as essential to sales as a CRM. It’s a readily available and accessible tool that can help you boost your revenues and take control of your budgeting process. Joe Colangelo ...
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Like any talent, your sales skills benefit from constant refinement. Go right to the mountaintop when sales guru Dan Cole shares his 10 steps to mastering the exhibit sales process. Dan has distilled ...
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More is not necessarily more when it comes to crafting and executing a modern approach to lead generation. Today, it’s all about strategy, precision and creatively breaking through the noise. In this ...
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Drive onsite booth and sponsorship renewals to ensure the success of future events. Ben Dunlap, Regional Vice President, Map Your Show
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At Backtrack, we assist exhibitors in becoming memorable and capturing audio history with innovative concepts and technology. This enables them to increase their sales at events, and in turn, helps ev ...
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At a Lippman Connects Exhibit Sales Roundtable session, participants were given benchmarks to understand the new exhibitor landscape — and a simple checklist to help potential sponsors and exhibitors ...
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Overview of Dan's articles "Open Your Eyes, Look to the Skies and See..." Sales is a Marathon Digital Selling: The Race Is On Why I'm Betting on This CEO Leading With Heart and Mind Do as I Do In His ...